In this episode of the SBC Audio Experience, host Riley Sager sits down with Gaia Accoto, a sports media professional who has built an impressive career as a reporter & host. As a World Feed Reporter for EuroLeague and Sky Sport, Gaia has covered major basketball events worldwide, balancing in-depth reporting with the fast-paced demands of live sports coverage.
- The balance between objective reporting and building trust with players and coaches
- Her experience at NBA Summer League and working alongside a strong network of women in sports
- How social media is shaping modern sports journalism and her approach to digital content creation
- Memorable moments from covering EuroLeague and major international events
With a passion for storytelling and a deep understanding of the game, Gaia shares insights into the evolving sports media landscape and what’s next for her in 2025. Tune in for a conversation on breaking into the industry, navigating challenges, and making an impact in global basketball coverage.
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SHOW NOTES
- You’ve built a dynamic career in sports media, working as a reporter, host, and content creator. What first inspired you to pursue this path? (02:04)
- Was speaking on camera always second nature for Gaia? How did she develop her confidence? (05:00)
- What were some of her early experiences, whether in video editing, being on camera, or behind the scenes? Were there any challenges that caught her by surprise? (06:58)
- How rewarding is it to understand the inner workings of sports media, even when she’s not in front of the camera? (08:30)
- As a reporter, how does she balance delivering objective facts while also building trust and rapport with players and coaches? (11:38)
- Has she ever faced a tough decision regarding how to handle sensitive information or approach a complex situation? (15:35)
- What does a typical day in her fast-paced world of sports reporting look like? (19:35)
- What’s one piece of advice from her mental coach that has been a game-changer in her career? (23:42)
- What was her experience like at NBA Summer League, and how did it impact her career? (29:04)
- What was it like working alongside a strong group of women in sports media at Summer League? (36:16)
- How does she stay grounded and remind herself of her value as a woman in the industry? (37:58)
- What are her thoughts on international basketball, its connection to the NBA, and the role of technology and social media in shaping the game? (42:53)
- What’s next for Gaia? Are there any exciting projects or goals she’s aiming for in 2025? (45:43)
- How does she find the balance between recognizing her own success while still pushing herself to achieve more? (51:53)
