How NBA Front Offices Approach the Offseason | Bobby Marks, Tommy Sheppard & Ryan McDonough (EP. 126)
SBC Audio Experience is back with a brand new episode featuring Bobby Marks, Tommy Sheppard, and Ryan McDonough. In this episode, they break down how NBA front offices operate behind the scenes, especially as teams shift their focus from the playoffs to the offseason. From high-level strategy to day-to-day decision-making, this conversation gives real insight into what it takes to build and sustain a successful organization. In this episode, they dive into: How front offices approach major franchise decisions (build vs. rebuild) Why today’s GMs must operate like CEOs across every part of an organization The role of scouting, player evaluation, and why rankings constantly change How teams evaluate character, behavior, and fit during the draft process The strategy behind roster construction, trades, and long-term planning From draft rooms to front office leadership, this episode highlights the complexity of decision-making at the highest level of basketball. This episode [Read More]
Jeff Fellenzer, USC Sports Media Professor, to be Featured Speaker at the Sports Business Classroom
Sports Business Classroom is excited to announce that Jeff Fellenzer will be a featured speaker for [Read More]
Kirk Goldsberry, ESPN NBA Analyst, to be Featured Speaker at the Sports Business Classroom
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Nate Duncan, NBA Insider and Dunc’d On Podcast Host, to be Featured Speaker at the Sports Business Classroom
Sports Business Classroom is excited to announce that Nate Duncan will be a featured speaker for [Read More]
Tommy Sheppard, Washington Wizards General Manager, to be Featured Speaker at the Sports Business Classroom
Sports Business Classroom is excited to announce that Tommy Sheppard will be a featured speaker for [Read More]
Wes Wilcox, Sacramento Kings Assistant General Manager, to be Featured Speaker at the Sports Business Classroom
Sports Business Classroom is excited to announce that Wes Wilcox will be a featured speaker for [Read More]
Beau Estes, NBATV Anchor and Host, to be Featured Speaker at the Sports Business Classroom
Sports Business Classroom is excited to announce that Beau Estes will be a featured speaker for [Read More]
Ryan McDonough, Audacy NBA Insider, to be Featured Speaker at the Sports Business Classroom
Sports Business Classroom is excited to announce that Ryan McDonough will be a featured speaker for [Read More]
Calida Taylor, Winner of NBATV’s GM School/SBC Alumni, to be Featured Speaker at the Draft Academy Virtual Experience
Sports Business Classroom is excited to announce that Calida Taylor will be a featured speaker for [Read More]
Beau Estes, NBATV Anchor and Host, to be Featured Speaker at the Draft Academy Virtual Experience
Sports Business Classroom is excited to announce that Beau Estes will be a featured speaker for [Read More]





